1
Register your account
Create a free Showday promoter account in under two minutes.
Showday for promoters
Sell tickets on Showday.
Direct-from-promoter ticketing for the UK live scene. Free to list, same-day publishing, and your fans pay face value — no booking fee skimmed off the top, no touts marking it up.
2
Create your event
Add tiers, door times, capacity and artwork. Publish the same day.
3
Start selling
Share your link and start taking payments. Your takings drop in stages as you sell.
Everything's included
Everything you need to sell out.
Every tool is on by default — no upsells, no locked tiers, no "contact sales for that one".
Brand pages
A custom page that collects all your listings in one place for fans to follow.
Discount codes
Customisable codes for presales, mailing lists and partners to boost sales.
Waiting lists
A "RemindMe"-style list captures demand the moment a show sells out.
Affiliate sellers
Give reps trackable links and set their cut — see exactly who sold what.
Door scanning
RapidScan-style barcode entry on any phone via the AdmitOne app.
Real QR e-tickets
Instant delivery and fraud-resistant codes — no PDFs to chase or lose.
Transfers & resale
Fans move tickets at face value through the platform — 0% markup, ever.
Real-time analytics
Live sales, source breakdowns and one-click CSV export whenever you need it.
On your side
Built by people who run the door, not a billing department.
Showday is operated by Showday Tickets LTD (Company No. 17168332), based in Bristol, UK. We started in 2026 with one aim: make UK ticketing fairer for the promoters and fans who keep live culture alive.
That means no booking fee bolted onto your customers, a flat fee you can actually understand, and your takings released to you in stages — cash within reach before the doors open, not locked away until weeks after. We're a young company and still in beta — so when you sign up, you get the founders, not a queue.
Founder pricing · limited tiers
Founder rates. First in, lowest fee.
We're releasing founder pricing in tiers, like a ticket drop — the earlier you join, the lower your fee, locked for life. Join now and lock 2.5% — all-in, with card payment processing included. Free to list, no booking fee for fans.
2.5%first 25 · live now
3.5%next 25
4%next 25
5%after that
Founder spots are live — lock your rate before this tier fills.
- Founder rate from 2.5% — first in, lowest fee, locked for life
- Free to list — no setup, monthly or contract fees
- Card payment processing included in your 2.5% — no separate Stripe fee
- No booking fee ever added to your customers
- Secure checkout via Stripe, fully PCI-compliant
- Detailed analytics with downloadable CSV reports
Fee calculator
£
Ticket price£15.00
Number of tickets100
Gross face value£1,500.00
Showday founder fee 2.5% all-in · incl. card processing−£37.50
You receiveafter Showday & estimated Stripe fees
£1,420.00
Your 2.5% founder rate is all-in: it already includes card payment processing — there is no separate Stripe charge, and no Showday booking, setup or monthly fee.
List · Promote · Analyse
List. Promote. Analyse.
Listing
- 100% free to publish, no card needed
- Your event live the same day
- Unlimited events and ticket tiers
- Early-bird, group and door pricing
Promotion
- Discount and presale codes
- Affiliate reps with tracked links
- Social-ready event pages
- Waiting lists to capture demand
Analysis
- Real-time sales and scan dashboard
- Door lists and guest management
- Downloadable CSV reports
- Staged payouts
From the promoters
What promoters say.
Illustrative of the early beta — we'll feature named, opted-in promoters as they come on board.
"Listed our Friday night in ten minutes and had sales before I'd finished my coffee. Not adding a booking fee genuinely converts."
"Staged payouts changed how we cashflow a tour. We're not waiting weeks to see our own money."
"Scanning from phones at the door meant no hardware to hire, and reps get their own tracked links. The attribution just works."
Why choose Showday
A fairer deal, both sides of the door.
Fans love it
A cleaner way to buy, real QR e-tickets in seconds, and the price they see is the price they pay.
Promoters love it
Fair, flat fees, staged payouts from 48 hours, and real UK support from the people who built it.
No hidden contracts
Cancel any time, no lock-in and no minimum spend. Stay because it works, not because you're tied in.
Help when you need it
Support you can count on.
UK-based human support
Talk to real people in Bristol, not an overseas ticket queue.
Help articles & FAQs
A searchable knowledge base covering the questions promoters ask.
How-to guides
Step-by-step walk-throughs for setup, on-sales and door night.
Direct founder access
While we're in beta, you can reach the founders directly.
The honest comparison
Showday vs the typical platform.
A like-for-like on the model — not a swipe at any one named platform.
| Showday | Typical ticketing platform | |
|---|---|---|
| Free to list | Yes | Often tiered |
| Flat, low platform fee | 2.5% founder rate | Often 5–10%+ |
| No customer booking fee | Yes | £2–£5 per ticket |
| Cashflow before the event | Staged, 48h+ | Held till weeks after |
| 0% resale markup | Face value only | Inflated resale tolerated |
| Built-in affiliates & discounts | Included | Limited / add-on |
| UK-based support | Real people, Bristol | Ticket queues |
List anything live
Ticketing for every kind of night.
Whatever you put on, fans find it on Showday.
Clubs
Gigs
Festivals
Comedy
Theatre
Experiences
Food & Drink
Film
Family
Sports
Christmas
Halloween
Questions
Questions, answered.
How do I create an event?
Create a free Showday promoter account, connect your Stripe account, then add your event — lineup, venue, date, door times, capacity, artwork and ticket tiers. You can set early-bird, group and door pricing, add discount codes, and publish the same day. The whole thing takes a couple of minutes.
How and when do I get paid?
You connect your own Stripe account during setup, and your takings are released to you in stages rather than held until weeks after the show — the first drop can reach your bank in as little as 48 hours after a sale clears, more follows as you sell through, and a final reserve lands just after the event (so fans stay protected if a date moves). You watch every sale and every release land in real time on your dashboard.
What does it cost?
Listing is free — no setup fee, no monthly fee, no contract. You pay a founder rate from 2.5% — all-in, including card payment processing — first in, lowest fee, locked for life when you join during beta. There is no separate Stripe fee, and no booking fee charged to your customers, so the price fans see is the price they pay.
How do customers receive tickets?
Every ticket is a real, fraud-resistant QR e-ticket delivered instantly after checkout. Fans can pull it up on their phone at the door — no PDFs to print or lose. They can also transfer tickets to friends at face value through the platform.
How do I scan tickets on the door?
Use the AdmitOne app on any phone for RapidScan-style barcode entry. Multiple staff can scan at once, it tolerates patchy signal, and there's no dedicated hardware or per-device licence to buy. Scans show up live on your dashboard.
Can I run discount codes and affiliates?
Yes. Create unlimited discount and presale codes with usage caps and time windows, and give reps or partners their own trackable affiliate links with a cut you set. You'll see exactly who sold what and can settle commissions without a spreadsheet.
Ready to get started?
Create your Showday promoter account and have your first event on sale today.